$295.00 USD

Would you like to add the Lead Generation Mastery workshop to your order for just $95? (68% discount)

Lead Generation Mastery is an on-demand workshop (you can get started right now) and will teach you a 7-step process for predictably building an email list using a lead magnet.

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Email Newsletter Mastery

How it works:

  • Training - Learn to plan, launch, and virally grow and email newsletter that nurtures leads and drives sales. (You will have instant access to this on-demand workshop.)
  • Email Newsletter Planner - By the end of this workshop, you'll have a clear plan (written or typed on paper) to launch an email newsletter that gets business results.
  • The Content Matrix - Use The Content Matrix to plan your first 36 pieces of newsletter content and beyond.  (BONUS: This will work to plan blog, podcast, or YouTube content too.)
  • Metrics Scorecard - Leverage our "Scorecard" spreadsheet to track the success of your email open rates, CTR, and CtOR so you'll know what's working and what isn't.
  • Welcome Email Template - The first email you send (called The Welcome Email) has a major impact on open rates and deliverability. We'll give you the template you need to succeed.
  • Opt-In Page Template - There's no need to wait on or pay a web developer to build you an opt-in page when you can simply use this proven template.